James Albert McDonald V

I’m James. A creative operating at the intersection of culture and strategy. My work? It’s a blend of shaping visions and making them tangible. Think of me as the bridge between the idea and the execution, with a toolkit spanning project management, creative direction, content development, and production.

Here’s the vibe:

• I’ve led teams to craft brand identities that resonate—from scrappy start-ups to industry giants in home tech and entertainment.

• My foundation? A degree in Sport Management and Broadcast Journalism, with a focus on Public Relations. This gives me the storytelling finesse and audience-first mindset to translate brands into experiences.

What drives me is detail, precision, and a constant pull towards what’s next. Whether it’s building a brand’s core DNA, ideating its presence, or fine-tuning the experience—my lens stays sharp, and the work stays authentic.

Recent Moves:

• Curated a space for creativity: Bask Studios, East Williamsburg. Opened, operated, and thrived for three years.

• Gave back: Taught content development to at-risk youth in Brooklyn—because storytelling should be accessible to everyone.

• Built partnerships that matter: Secured sponsorships with brands like Twisted Tea and Spotify, aligning commerce with culture.

I don’t just design or manage—I translate. Your goals, your story, your brand: I make them move, connect, and stand out. This is more than work; it’s my ethos.

Let’s build something timeless.