Social Producer – Small Business Vendor Market
Since 2024, I have served as a Social Producer for Fanatics Fest, helping capture and amplify the energy of the event through timely, engaging social media content. My role includes:
Real-Time Content Production: Produced and published social content throughout the event, highlighting major moments, talent appearances, fan experiences, and behind-the-scenes activity.
Social Storytelling: Transformed live event moments into compelling digital stories tailored to each social platform and the interests of the Fanatics Fest audience.
Talent and Fan Coverage: Captured engaging content featuring athletes, celebrities, creators, brands, and fans to showcase the culture and community surrounding the event.
Cross-Functional Collaboration: Worked closely with production, editorial, marketing, and on-site teams to identify key moments and deliver timely content aligned with the event’s broader goals.
This role has allowed me to combine live production, creative storytelling, and social strategy to expand the reach of Fanatics Fest and bring the excitement of the experience to audiences beyond the event itself.