As a Project Manager and Brand Strategist for the renowned party brand Gyalifest, I led a series of high-impact initiatives that significantly boosted our brand's visibility and engagement:

• Spotify Partnership: Spearheaded a groundbreaking collaboration with Spotify for their Frequency initiative. This included curating a bespoke playlist with our team of DJs, effectively amplifying our brand’s presence and connecting with our audience in a dynamic way.

• Times Square Billboard: Secured a prominent billboard in Times Square to promote our Labor Day party, drawing significant attention and enhancing our event's visibility.

• Artist Hosting: Hosted the internationally acclaimed artist Stalk Ashley at our party, providing an unforgettable experience for attendees and adding prestige to our event.

• High-Impact Interview: Facilitated an interview for Spotify at our studio, which garnered over 1 million views, further solidifying our brand's position in the industry.

These efforts not only elevated Gyalifest's brand presence but also created memorable experiences for our audience, cementing our reputation as a leading party brand.